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從產(chǎn)業(yè)概念層面看，大數(shù)據(jù)產(chǎn)業(yè)是指一切與支撐大數(shù)據(jù)組織管理和價(jià)值發(fā)現(xiàn)相關(guān)的企業(yè)經(jīng)濟(jì)活動(dòng)的集合，符合業(yè)界定義產(chǎn)業(yè)的通用原則，即產(chǎn)業(yè)是具有某種同類屬性的企業(yè)經(jīng)濟(jì)活動(dòng)的集合。
其一，從產(chǎn)業(yè)內(nèi)涵理解，一個(gè)產(chǎn)業(yè)中企業(yè)的經(jīng)濟(jì)活動(dòng)必須具備同類屬性。大數(shù)據(jù)產(chǎn)業(yè)的共同屬性是支撐大數(shù)據(jù)組織管理和價(jià)值發(fā)現(xiàn)。
其二，從產(chǎn)業(yè)外延理解，一個(gè)產(chǎn)業(yè)中企業(yè)的經(jīng)濟(jì)活動(dòng)必須能夠具體化。大數(shù)據(jù)產(chǎn)業(yè)相關(guān)企業(yè)經(jīng)濟(jì)活動(dòng)包括：用以實(shí)現(xiàn)大數(shù)據(jù)存儲(chǔ)、檢索、處理、分析、展示的相關(guān)IT硬件與軟件的生產(chǎn)、銷售和租賃活動(dòng)，以及相關(guān)信息服務(wù)�？煞譃槿齻�(gè)方面：（1）用以搭建大數(shù)據(jù)平臺(tái)、實(shí)現(xiàn)大數(shù)據(jù)組織與管理、分析與發(fā)現(xiàn)的相關(guān)IT硬件與軟件的生產(chǎn)、銷售和租賃活動(dòng)；（2）大數(shù)據(jù)平臺(tái)的運(yùn)維與管理服務(wù)，系統(tǒng)集成、數(shù)據(jù)安全、云存儲(chǔ)等解決方案與相關(guān)咨詢服務(wù)；（3）與大數(shù)據(jù)應(yīng)用相關(guān)的數(shù)據(jù)租售業(yè)務(wù)、分析預(yù)測服務(wù)、決策支持服務(wù)、數(shù)據(jù)分享平臺(tái)、數(shù)據(jù)分析平臺(tái)等。
|
|
天貓 |
京東商城 |
蘇寧易購 |
亞馬遜中國 |
當(dāng)當(dāng)網(wǎng) |
凡客誠品 |
1號(hào)店 |
國美網(wǎng)上商城 |
唯品會(huì) |
麥考林 |
|
2012-1 |
13058.2 |
6098.1 |
1496.6 |
3066.9 |
2685.5 |
3188 |
1471.7 |
929.2 |
1018 |
837.5 |
|
2012-2 |
15201 |
6920.2 |
1256.9 |
3492.7 |
3243.2 |
2712.7 |
1800.9 |
1074.8 |
1140.8 |
782.3 |
|
2012-3 |
16260.5 |
7150 |
1415.1 |
3666.1 |
3270.3 |
3056 |
2053 |
998.8 |
1197.8 |
1067.6 |
|
2012-4 |
15792 |
6583.5 |
1821.8 |
3558.9 |
2510.2 |
3077.9 |
1916.4 |
1416.1 |
1226 |
854.3 |
|
2012-5 |
16426.2 |
6849.2 |
1865 |
3641.7 |
2820.3 |
3042 |
2155.2 |
1371.6 |
1323.7 |
957.4 |
|
2012-6 |
16541.6 |
6699.9 |
2585.7 |
3172.9 |
2868.9 |
2398.1 |
2089 |
1291.4 |
1314.9 |
851 |
|
2012-7 |
14556.4 |
5766.3 |
2220.6 |
2342.3 |
2068.7 |
1675.9 |
1969.7 |
1541.4 |
1361.7 |
622 |
|
2012-8 |
14971.7 |
6342.6 |
3247.6 |
2411.8 |
2365.6 |
1309.3 |
1673.4 |
2178.9 |
1490.4 |
489.9 |
|
2012-9 |
15501.5 |
5573.9 |
2094.7 |
2437.8 |
2640.1 |
1309.7 |
1457.9 |
1769.9 |
1597.9 |
377.5 |
|
2012-10 |
16053.4 |
4995.9 |
1806.6 |
2373.0 |
2661.0 |
1981.8 |
1199.9 |
1415.1 |
1725.6 |
399.4 |
2012A
|
|
B2C行業(yè)市場份額 |
|
自主銷售為主的B2C市場份額 |
2012A |
|
天貓 |
56.7% |
|
京東商城 |
49.0% |
|
京東商城 |
19.6% |
|
蘇寧易購 |
13.6% |
|
蘇寧易購 |
5.5% |
|
亞馬遜 |
6.8% |
|
騰訊B2C |
4.7% |
|
當(dāng)當(dāng)網(wǎng) |
4.8% |
|
亞馬遜 |
2.7% |
|
易迅網(wǎng) |
3.7% |
|
當(dāng)當(dāng)網(wǎng) |
1.9% |
|
國美電商 |
3.6% |
|
國美電商 |
1.4% |
|
唯品會(huì) |
3.5% |
|
唯品會(huì) |
1.4% |
|
1號(hào)店 |
2.9% |
|
1號(hào)店 |
1.2% |
|
凡客誠品 |
2.9% |
|
凡客誠品 |
1.2% |
|
其他 |
9.2% |
|
其他 |
3.7% |
|
|
|
|
|
網(wǎng)絡(luò)零售交 易規(guī)模 |
同比增速 （RHS） |
環(huán)比增速 |
社零總額 |
網(wǎng)絡(luò)零售總額 占社零總額比重 |
社零總額增速 |
|
2008Q1 |
237.4 |
|
|
25555.2 |
0.9% |
|
|
2008Q2 |
289.2 |
|
|
25487.5 |
1.1% |
|
|
2008Q3 |
349 |
|
|
26843.0 |
1.3% |
|
|
2008Q4 |
406.3 |
|
|
30602.0 |
1.3% |
|
|
2009Q1 |
468.1 |
99.8% |
15.2% |
29398.0 |
1.6% |
15.0% |
|
2009Q2 |
563.1 |
96.6% |
20.3% |
29313.2 |
1.9% |
15.0% |
|
2009Q3 |
743.2 |
119.4% |
32.0% |
30964.9 |
2.4% |
15.4% |
|
2009Q4 |
855.5 |
117.1% |
15.1% |
35666.6 |
2.4% |
16.5% |
|
2010Q1 |
846 |
80.7% |
-1.1% |
36374.0 |
2.3% |
23.7% |
|
2010Q2 |
1014.1 |
80.1% |
19.9% |
36295.4 |
2.8% |
23.8% |
|
2010Q3 |
1138.7 |
53.2% |
12.3% |
38359.1 |
3.0% |
23.9% |
|
2010Q4 |
1611.1 |
88.3% |
41.5% |
43525.2 |
3.7% |
22.0% |
|
2011Q1 |
1647.9 |
91.5% |
2.3% |
42921.8 |
3.8% |
18.0% |
|
2011Q2 |
1819 |
74.6% |
10.4% |
42910.9 |
4.2% |
18.2% |
|
2011Q3 |
2025 |
73.4% |
11.3% |
44978.1 |
4.5% |
17.3% |
|
2011Q4 |
2355.4 |
47.1% |
16.3% |
50415.0 |
4.7% |
15.8% |
|
2012Q1 |
2592.9 |
40.9% |
10.1% |
49318.0 |
5.3% |
14.9% |
|
2012Q2 |
3005.9 |
65.3% |
15.9% |
48902.8 |
6.1% |
14.0% |
|
2012Q3 |
3201.8 |
58.2% |
6.5% |
51200.4 |
6.3% |
13.8% |
|
2012Q4 |
4239.4 |
80.0% |
32.4% |
57744.5 |
7.3% |
14.5% |
|
|
B2C交易規(guī)模 |
增速（RHS) |
環(huán)比增速 |
|
2008Q1 |
13 |
|
|
|
2008Q2 |
20.1 |
|
54.6% |
|
2008Q3 |
24.2 |
|
20.4% |
|
2008Q4 |
29.9 |
|
23.6% |
|
2009Q1 |
33 |
153.8% |
10.4% |
|
2009Q2 |
39 |
94.0% |
18.2% |
|
2009Q3 |
49 |
102.5% |
25.6% |
|
2009Q4 |
85 |
184.3% |
73.5% |
|
2010Q1 |
92.8 |
181.2% |
9.2% |
|
2010Q2 |
120.5 |
209.0% |
29.8% |
|
2010Q3 |
163 |
232.7% |
35.3% |
|
2010Q4 |
254.2 |
199.1% |
56.0% |
|
2011Q1 |
299.8 |
223.1% |
17.9% |
|
2011Q2 |
370.1 |
207.1% |
23.4% |
|
2011Q3 |
442.4 |
171.4% |
19.5% |
|
2011Q4 |
678.8 |
167.0% |
53.4% |
|
2012Q1 |
622 |
107.5% |
-8.4% |
|
2012Q2 |
893.5 |
141.4% |
43.6% |
|
2012Q3 |
1011 |
128.5% |
13.2% |
|
2012Q4 |
1343.4 |
97.9% |
32.9% |
|
|
C2C交易規(guī)模 |
增速（RHS) |
|
2008Q1 |
224.4 |
|
|
2008Q2 |
269.1 |
|
|
2008Q3 |
324.8 |
|
|
2008Q4 |
376.4 |
|
|
2009Q1 |
435.1 |
93.9% |
|
2009Q2 |
524.1 |
94.8% |
|
2009Q3 |
694.2 |
113.7% |
|
2009Q4 |
770.6 |
104.7% |
|
2010Q1 |
753.2 |
73.1% |
|
2010Q2 |
893.6 |
70.5% |
|
2010Q3 |
975.7 |
40.6% |
|
2010Q4 |
1357 |
76.1% |
|
2011Q1 |
1320.2 |
75.3% |
|
2011Q2 |
1400.6 |
56.7% |
|
2011Q3 |
1532.7 |
57.1% |
|
2011Q4 |
1691.0 |
24.6% |
|
2012Q1 |
1660 |
25.7% |
|
2012Q2 |
2112.4 |
50.8% |
|
2012Q3 |
2190.8 |
42.9% |
|
2012Q4 |
2896 |
71.3% |
